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HOW TO USE YOUTUBE BACKLINKS FOR SEO

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How to use YOUTUBE backlinks

Submitting YouTube backlinks to your online business can help raise your website profile and, most importantly, satisfy Google search engines.

You probably know that YouTube is a subsidiary of Google. Like Google, YouTube strives to provide users with the best possible experience, giving them access to relevant, high-quality content.

Good for marketing and good for SEO, video makes it easier to understand ideas, arguments, products, and strategies. They are also delicious, easy to eat, and stimulate emotional involvement. Best of all, they stay in the viewer's memory for a long time and ultimately have a huge impact on your brand.


YOUTUBE BACKLINKS
HOW TO USE YOUTUBE BACKLINKS FOR SEO

Using YouTube backlinks as part of your SEO strategy to ensure your content ranks well in the SERPs is a great way. In this article, we will examine how the different types of YouTube backlinks work and how you can use them to benefit your website.

We recommend using the TubeBuddy tool to promote your YouTube to get more views and subscribers by clicking on your site!


What is a backlink in simple terms?

A website, blog, or social media gets a backlink when a website or online publisher places a hyperlink that directs its users to your site.

Google and other search engines trust your website more and move it higher in the SERPs when more publishers link to your website. High-authority backlinks get more search engine trust than low-authority backlinks.

It doesn't hurt to have a mix, and other things are always fine as long as the backlinks don't come from irrelevant and spammy sources.


HOW DO YOUTUBE BACKLINKS WORK?

YouTube backlinks, which can be dofollow or nofollow, are links pointing back to your website. User profiles, custom links, video descriptions, descriptions, maps, and end screens may contain YouTube backlinks.

 

WHY USE YOUTUBE AS PART OF YOUR BACKLINK PLAN?

Users watch more than five billion videos on YouTube every day and use keywords to find content they like. Using YouTube as part of your backlink strategy can be a step up your search engine optimization (SEO) game.

✅ Connect with a new audience

YouTube's user base is very different from other audiences on Facebook, Instagram, Twitter, TikTok, etc. Your blog can benefit greatly from reaching an audience on YouTube that is unfamiliar with your brand.

Why ignore such a ripe opportunity that 95% of other people don't take advantage of? (95% of pages on the internet don't have backlinks pointing to them!)

✅ Translate your marketing

Changing the marketing mix is the trick to developing your blog or brand to its fullest potential. It's hard to achieve your goals when you have all your eggs in one basket.

Let's say you are banned from Google or Facebook, or their algorithm is changed in such a way as to significantly reduce your traffic. At the time of writing (October 2022), Google has released another major update. This is one of many programs launched in 2022 — to the chagrin of SEOs everywhere. With that in mind, you'll be glad you changed your marketing mix and aren't dependent on one or two methods.

The whole point of using backlinks is to improve your SEO so you can rank higher in the SERPs.

When you use YouTube as part of your backlink strategy, you give your website a better chance of singing and dancing on page 1 of Google. As mentioned, Google owns YouTube, and it is in their best interest to ensure that their property is well-suited for their search engines. This is one of the many factors that make YouTube backlinks more valuable than other types of backlinks.

✅ Get more leads and sales

One of the main reasons to market your business is to get more leads who can become customers or customers. If you are not making more sales, something is wrong and you need to change your marketing strategy. YouTube backlinks for your website allow you to connect with a new audience that can become leads and sales for your business.

✅ Establish criteria and standards

When you use YouTube as part of your backlink strategy, you have the opportunity to increase your brand awareness. The more people see your brand, the more likely they are to buy from you. All of this adds a relevance test to your site.

✅ Easier than other types of fishing

Of all the types of backlinks, YouTube backlinks are probably the easiest to get. You don't need to be an SEO or copywriting expert to get good YouTube backlinks. To increase your chances of getting a backlink, make sure your videos are high-quality, informative, and entertaining.

Like people and geography, backlinks on YouTube are not created equal and come in all shapes and sizes. There are several ways to configure a YouTube backup.

✅ Increase your brand value and respect

This helps increase your brand value and credibility when you use YouTube as part of your backlink strategy. The more compelling your brand, the easier it will be to convert potential customers into customers.

Trust is essential for any business that wants to succeed in the long term. It's what sets you apart from the spin-offs that usually want quick cash.


What are the different types of YOUTUBE backlinks?

Like people and geography, backlinks on YouTube are not created equal and come in all shapes and sizes. There are many ways to rank backlinks on YouTube, depending on which channel you are posting to on the platform. The difference between backlinks is the debate between dofollow and nofollow backlinks.


YouTube Backlinks DOFOLLOW vs NOFOLLOW: What's the Difference?

Before we start, let us agree that do-follow backlinks are much better than no-follow backlinks, but it is worth pursuing both types of links to gain visibility and traffic on YouTube. Well, let's go.

do-follow backlinks

These hyperlinks are not restricted by Google and other search engines. When a do-follow link is provided, the link provides what is known as “link juice,” which is a high potential that helps improve a site’s position in SERPs.

NOFOLLOW backlinks

Nofollow links are blocked by Google. These links do not pass link juice, which means they cannot help improve the site's ranking in the SERPs.


Follow VS NOFOLLOW BACK WHICH IS BETTER?

it's easy. Dofollow links are much better than unrelated links because they help improve a site's perceived position in SERPs. This can lead to increased site traffic, leads, sales, and revenue.


So, what kind of BACKLINK should you be chasing?

both of them! While following links are useful for improving your site's ranking, non-tracking links can still drive traffic to your site. Also, if all your backlinks do follow only, this can trigger a manual check from Google. This is something all websites should avoid. Therefore, it is worth following both types of links to get YouTube visibility and traffic and to be in the right Google directory.


WHERE CAN I PUT DOFOLLOW LINKS ON YOUTUBE?

YouTube Dofollow links are targeted and you can place them in four areas including:

  • video card connection.
  • Custom channel links.
  • Video end screen link.
  • Channel profile link.

Your channel profile is the visual display area on the YouTube platform and contains all of your videos and short films. It displays on your About page and allows you to post multiple links to your website and other social media profiles.

All custom links come from your channel's profile link, but YouTube displays them as icons in the channel's logo. However, map links are only available to channels in the YouTube Partner Programme.


HOW DO I RETURN LINKS TO MY WEBSITE USING MY YOUTUBE CHANNEL?

Having a YouTube channel or multiple channels for different branding purposes is useful if you are trying to rank your blog or e-commerce site in Google and other search engines. You can get more backlinks to your site by making effective use of YouTube for great SEO benefits.

Engaging videos attract more audience than text alone. Therefore, YouTube channels are an effective way to harness the power of social testimonials and social media.


So how do you use your YouTube channel to get backlinks to your website?

Let's take a look at the opportunities that can increase.


Upload your channel profile

You can get some great do-follow backlinks on your website even before you publish your first YouTube video by following these tips:

  • Create a YouTube channel for your blog and run spot checks to ensure consistency across media and social media platforms.
  • Customize your channel name with keywords related to your blog. Keyword research is very useful if you do this before choosing a name for your channel, it helps plan an effective content strategy.
  • Promote your channel name to YouTube search engines. This way, the profile of the backlinks you maintain on your website gets maximum exposure.
  • Example: A nutritionist has the word "food" in his YouTube channel name. Its audience understands what the channel is about, just like Google's crawlers.

You can easily maintain multiple do-follow YouTube profile backlinks by editing your YouTube channel domain content. This means that you can use the channel to connect to as many websites as needed.


promote your channel in any number of ways with TubeBuddy

So what is TubeBuddy?

Since late 2014, TubeBuddy has been giving YouTubers what they need to grow their channels.

TubeBuddy is a free Chrome extension and a licensed YouTube SEO tool for the YouTube Dashboard. Once installed, your dashboard will be completely updated with a host of new features such as keyword research and optimization tools to improve your video's SEO.


Use personal connections

It is another way to add to the coveted do-follow backlinks any website needs to improve its SERPs.

You can add as many links as you want in the custom link section, but only the top link in the link you choose will be followed. Don't get distracted by this generosity, you can keep your main link lower than other unimportant links.

An important thing to remember: your main link should be above any custom link that you want to post in this YouTube section. For example, there are four dedicated Ranger feed links below. in the order:

  1. website.
  2. Patreon.
  3. Facebook.
  4. Instagram.

The channel has many custom links, but the only link pointing to their website - Food Ranger Blog - is do follow, the rest are nofollow links pointing to social media channels.


Create a personal channel and brand

You can improve your collection of do-follow backlinks on YouTube by creating several unique channels. For example, having a personal blog allows you to create friendly, personalized content that connects with friends and family while boosting your website's SEO.

But Alyshia also has a personal channel that focuses on all things outside of travel, her daily life, how she tries to stay as clean as possible, and more. It is important to remember: signal channels are added to the list and require a more professional sound. It allows you to communicate with strangers for business purposes, completely independent of any personal considerations.


Create interesting and useful video content

One key thing to keep in mind during this process: video is the most shared content on the internet and has a large reach. Create a consistent content strategy after carefully researching your topic. You want your content to attract and attract the right kind of audience, not those who will find your niche irrelevant or uninteresting. Each video you publish on your channel gives you a unique opportunity to add more nofollow backlinks to your website.

The video description section allows up to 800 words to summarize the entire video. Video descriptions are useful for improving YouTube SERP. This is the best place to up your keyword search and #hashtag game. Using your website keywords as hashtags in YourTube content makes it easier for your audience to find them across multiple platforms.

Mix up your channel's video length for better algorithmic diversity. Short videos help get attention and are good for promoting products or other videos. It is also effective in maintaining the brand around popular social media platforms. But at the end of the day, it's the long-running YouTube content that offers the best value. It's more educational than commercial, but the educational content helps with sales in the long run.


Use YOUTUBE maps for backup

What is the YouTube Card? Well, these are the call-to-action buttons, you can click on YouTube videos to take you to other videos.

Although using this feature does not generate direct links to your website, it does make it possible to get videos and backlinks to your website. There are several types of cards:

  • subscription card.
  • Reading list cards.
  • video card.
  • contact card.
  • When it comes to SEO, we should care about link cards.

This YouTube Card allows members of the YouTube Partner Program to link to other websites. YouTubers with a loyal following may want to direct visitors to sponsored affiliates and affiliate marketing opportunities. Likewise, companies may want visitors to pop into their shopping cart or website to display their products and services.


Use YouTube videos

The YouTube end screen is a great way to drive more traffic to your website by including a link as part of your end screen form. The end screen appears at the end of the video and contains several elements displayed as boxes. You can include up to four items, and it can be one of the following:

  1. Subscribe button.
  2. Links to other videos.
  3. Cover your call-to-action (CTA).
  4. A link to your website or channel.

 

BACKLINKS FROM MY YOUTUBE CHANNEL TO MY SITE INCREASE DR M'S RATING?

Yes, backlinks from your YouTube channel and website increase your DR Rank, but not immediately as you might think. Search engines take into account several factors to determine which ones are the worst when assigning domain rank.


HOW DO YOUTUBE CHANNELS HELP YOU TO GET YOUR SITE ON GOOGLE?

The goal is to improve your website's authority by convincing Google that your site is trustworthy. Your YouTube channel backlinks show that you are not a spammy page.

YouTube backlinks shared by other content creators also show that video publishers find your work valuable enough to share with their target audience.


CAN I CREATE A MAILING LIST USING MY YOUTUBE CHANNEL?

Yes, but you will need a well-thought-out plan to build an email list from your YouTube channel. Using YouTube backlinks to drive a YouTube audience to your website is the most effective way to do this, as the website effectively collects visitors' email contacts.


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